Five Easy Steps to Electrical Sustainability

How to immediately slash the climate impact of your electricity use, easily and affordably.

Of all the energy used in the USA, roughly 40% goes into the generation of electricity. Our insatiable consumption of electricity is a huge factor in CO2 emissions, but because it’s cheap and clean at the point of use, electricity use is easily ignored as we consider the environmental impact of our lifestyles. Even with the rapid expansion of renewable energy in the past few years, about 7/8 of the power in the US grid is still from non-renewable sources and about 2/3 is from carbon-based sources today. Most of the renewable energy we use is from large scale hydro, which to most people’s thinking is not really sustainable either, so in reality we have about 6% of our energy coming from sustainable renewable sources and less than 1% comes from solar today. Although much is being done by governments and corporations to accelerate our shift to renewable sources of electricity, each of us can individually take steps that will collectively make an immediate and dramatic difference in how quickly the power grid becomes truly sustainable.

Throughout the developed world we’ve been blessed with cheap, easy access to electricity, so it’s easy to feel all is well when it comes to electricity. The fact that it is so affordable and doesn’t belch smoke directly in our faces when we plug in makes it feel more like a friend than a villain. But taller, more distant smokestacks make it no less serious in terms of overall environmental impact. And adding electric vehicles to our transportation system might cut fuel costs and help clean up ground level pollution in some large cities, but until we have a 100% renewable energy grid, we should think of EVs as cars with really long tailpipes, not clean sustainable transportation. The fact is, when it comes to electricity, we easily misjudge our own personal impact, but we also misjudge how easily we can cause positive change.

The key to making a positive difference is just making conscious choices… deciding to be intentional and thoughtful about how we live and what we do, rather than sleepwalking through our energy existence. Some of the highest leverage we can create is by simply taking personal responsibility and choosing to reduce our own impact. This does not need to be complicated, costly or inconvenient either. It’s as simple as following a few broad principles and taking a few intentional steps forward. And as we change our choices about how we use electricity, we also set a positive example that ripples out and influences people around us to change, thereby multiplying our positive impact.

The Four “R” Principles

Four broad principles underlie this easy, affordable path to greater electrical sustainability: 1) Reduce ongoing consumption through energy efficient choices that continually save energy. 2) Reprogram habits to eliminate wasted energy. 3) Replace polluting electrical sources with clean, renewable energy sources. 4) Reproduce impact by influencing other people to do the same things. These principles point out a path to electrical sustainability and many of the specific steps they suggest will also save you money. Even the steps that involve spending a bit of money are not expensive and can easily fit into the tightest of budgets.

Five Easy Steps

Here are five specific steps to consider taking immediately:

1. Lead with LEDs

Our ongoing electrical consumption is like a constantly running faucet, draining away precious resources and quietly causing untold environmental impact that fades into the background of our busy lives. The cleanest, cheapest power available is the power we don’t use, since it has zero emissions and zero cost; each kilowatt hour we save is one less that needs to be generated and paid for. As a bonus, when our electrical demand drops, the generation curtailed is inevitably carbon-based, since it has the highest marginal cost for producing each KWh. This means that as we cut electrical use, we help shift the grid’s balance toward greener energy since an increasing share of the whole energy supply then comes from renewables which offer utilities no economic benefit from curtailment. Choosing energy saving lighting, devices and appliances makes economic and environmental sense, allowing us to make a single good decision at the moment of purchase, while yielding years of benefits with no further thought, effort or expense.

Lighting is one of the largest categories of electricity use but today lighting’s load is easily shrunk by 70-90%, simply by replacing old incandescent bulbs with efficient, long-lasting LEDs. Even compact fluorescent bulbs are worth replacing for 35-50% savings. There is no need to sacrifice light intensity or quality with LEDs and in many cases there can be improvements in esthetics, since some LED products provide different intensities and color spectra according to your needs. The energy savings of LEDs are so great that in many cases, energy savings pay for the cost of bulb replacement in less than a year. And the savings continue for many, many years since LEDs can have 10-20X longer lives than the bulbs they replace.

But don’t just stop at LEDs. Every time you purchase a new appliance or electronic device, choose an Energy Star version that will automatically yield energy savings day after day, year after year. In the case of some appliances like refrigerators, efficiencies have improved so much in recent years that the energy savings of replacement can repay the cost of a new unit within just a couple years. In addition, some utilities also offer rebates associated with the disposal of energy wasting appliances or the purchase of new energy saving ones. The bottom line is that if you think hard about energy consumption when you purchase things you plug in, you can automatically reduce your impact (and save money) for years to come.

2. Make a switch

An even simpler way to use less electricity that requires no financial investment whatsoever, is simply switching things off, especially when they are not in use. This means turning off the lights when you walk out of a room. It means not leaving the TV or computer screen glowing when there’s nobody looking at it. The challenge in “making a switch” is it requires a higher level of mindfulness and intentionality. The good news is that once you reprogram your mind to save power that would otherwise just be wasted, the habit runs in the background and this practice doesn’t weigh you down.

The beauty of the decision to make a switch is it costs nothing to begin and provides maximum benefit, since nothing is lost by saving energy that would otherwise be wasted. And the environmental and economic benefits are off the charts, since the savings are 100% every time it’s tried! Once again, the cleanest and cheapest electricity is the electricity we don’t need to produce. And just like with energy saving appliances, these savings directly shift the grid toward a higher percentage of renewable energy sources.

If you want to take this switch a step further, you can now get inexpensive and highly functional presence detecting switches to replace standard manual light switches, automatically turning lights on and off as people come and go. This is a good option for locations where lighting is needed when anyone is present but unneeded when the space is unoccupied. Although there’s a cost in making this replacement, there is zero training or behavior modification involved, which makes this choice ideal for offices and some other workplaces.

3. Kill the vampires

For real hardcore switchers, there’s an even higher level of saving available that comes mainly at the cost of a bit more effort and intentionality. Many electronics like computers, TVs, game consoles, stereos, some appliances and even some lighting products have what are known as “vampire loads”. These are low-level power demands that continuously suck just a little power while the culprit device is in a “standby mode”, which to the casual users looks identical to “off”. Usually, this means that the device’s electronic brains are powered up and operating, even while the main power consuming circuits are turned off. Often these devices will have some low-power LEDs that continuously glow, showing you they are in standby. The main benefit of this standby condition is that the device can be turned on and instantly function, rather than requiring a few moments to “boot up” its brain.

The problem is that these vampire loads are continuous, always present regardless of the device’s use activity. Even when they seem to be off, they’re really still on. A whole house full of these devices can consume hundreds of watts every hour of every day, which can add up to lots of kilowatt hours quickly. The way to kill these vampires is simply to cut off the power they thirstily suck. This means either unplugging the device from the wall, or switching off the plug strip it is plugged into.

Killing vampires is more trouble than some people want to go to, but the potential benefit of curtailing them is substantial. Studies have shown vampire loads to consume roughly 5-7% of all residential electricity, virtually all of which could be avoided. Just like the other ways of directly saving electricity, curtailed vampire loads help shift the grid to a higher percentage of renewable energy.

4. Reset your comfort zone

A huge share of the electricity we use goes into making our environment comfortable in terms of temperature and humidity, especially in the summertime when air conditioning is the standard solution for making our living spaces feel livable. Wintertime consumes far less electricity but then we burn fossil fuels to add heat to our living spaces. The problem is that all this artificial “climate control” is a huge contributor to our climate concerns of a global scale – about 40% of human-caused CO2 emissions are attributable to our buildings. While it’s possible for us to retrofit and renovate energy reductions into our built spaces (and we should do this when we can), behavioral and cultural factors are equally powerful for energy savings and they can be deployed without a budget or project manager.

Think about it — you could walk outside on a lovely fall or spring day and say the weather is “perfect,” even if it’s as cool as 65 or as warm as 80 degrees. Yet many of us would consider our home or office unacceptably “chilly” at 65 degrees or insanely “hot” if the temperature is 80. And how many times have you needed a sweater in the summertime because an air conditioner makes it feel like winter in July? The fact is, our sense of “just right” for temperature is a question of the season, our outlook and our willingness to adapt our behavior instead of the thermostat setting. Instead of setting our thermostats for ideal comfort, we can set them for ideal energy savings and then adjust our behavior to make ourselves comfortable.

This means going back to some “old fashioned” solutions like sweaters, fans, open windows, etc. It also means adjusting our mindset from one of perfect comfort to one of acceptable comfort, setting our thermostats a bit warmer for summer and a bit cooler for winter. Rather than seeing your personal comfort as the key (or sole) criteria for a thermostat setting, reset your thinking to see comfortable in a much broader range. By adjusting expectations, clothing and behavior as much as the thermostat, we can substantially cut our energy consumption (and resultant CO2 emissions) without breaking a sweat.

5. Choose to use renewable

Renewable energy is a wonderful thing. It gives us all the convenience and advantages of a modern lifestyle without the emissions (or sense of guilt) that come with traditional energy sources. Everything still works just like before, but now we can feel really good while we enjoy our lifestyles. The problem is that as consumers, we often have limited choice as to the energy sources our utility supplies us with. Even when we’re paying the bill, renewable energy is often only allowed in fixed allocations or with specific tariff structures and its availability is determined by local programs and regulations. The key thing is to become as intentional as possible in choosing our sources of your energy, just like we might choose fair trade coffee or organic produce whenever we can get it. The more we actually demand and choose our preferred energy sources, the more those sources will prevail in the marketplace.

If your utility offers a “green power” program, you should consider signing up. Typically these programs only cost a modest additional percentage and they serve as a “vote” for renewable energy by helping support the facilities that produce it, whether a wind farm, a solar field or some other renewable source. These programs don’t alter the energy that is delivered (since a “renewable electron” is itself identical to any other electron) but they do help pay the suppliers of renewable energy for their production (which is typically much more capital intensive than non-renewable sources) and they allow you to claim use of renewable sources. These programs run on renewable energy “credits” known as Renewable Energy Certificates, which are legal instruments allowing the attribution of specific renewable energy production against specific consumption. This is the way that big companies like Whole Foods have been able to (legitimately) claim to run on renewable energy, even without necessarily having solar panels or wind turbines on their roofs.

On a smaller and more personal scale, SunPort is a way to use pure solar energy based on the same principle. SunPort allows anyone to plug into any outlet and use solar energy without owning a single solar panel. The company acquires rights to solar being fed into the power grid and matches it to electricity coming from any outlet where the SunPort is plugged in. This way, whoever is using the SunPort is demanding and consuming solar energy, regardless of where they plug in or who pays the power bill. This means you can use solar energy at school, at work, at a client’s office, at the coffee shop, at the airport, at a hotel or anywhere else you might choose to plug in. SunPort is very affordable and it works anywhere served by the North American power grid, regardless of the local utility and their stance on renewable energy.

Beginning the Change

These five steps will really help make a difference. Most will save you money and none will cost you much. None involve much hassle or discomfort and all the new behaviors they require can become habits you do without thinking, once you adopt them as your normal behaviors. The key is to be intentional and just get started reducing, reprogramming and replacing your way to a more sustainable lifestyle with these five steps.

But don’t forget the fourth “R” principle either: Reproducing. Although climate change is a huge issue and feels overwhelming, if we all make good choices, they will collectively add up to major impact. But we must make sure everyone else joins in, so we need to show others what we’re doing. No single person, company or country will make the difference on their own. So don’t just quietly do your part. Yes, do your part, but talk it up. Share it on social media. Speak with your neighbors. Write about it. Show others how they can join in.

If we all pull together, together we will make a difference.

Albuquerque Startups Link Arms and Head to SXSW

It all started with a statement from Mayor Richard Berry, over a year ago, about making Albuquerque the most entrepreneurial city in the world. A few accelerators later (ABQid, SINC and more), a new entrepreneur community center (Epicenter), collaboration between organizations (WESST, FatPipeABQ, 1MillionCups and more), then throw in a slew of events and what do you have? A thriving and growing entrepreneurial community! And now, we’re all linking arms to head to this year’s SXSW (South by Southwest) in Austin, TX!


So who’s going you ask? Let’s start with John Avila, CEO of Buckle Down Systems whose device can dramatically cut repair time for buckled sidewalks (saves 50 to 70%). When you talk to John about this product, you feel his passion and determination to scale this product globally. After all, why wouldn’t you want to complete the work more efficiently and affordably?

Pressure Analysis Co. (PAC) is also heading to SXSW with their pressure-sensing athletic skullcaps (no pun intended there). I’ve been following this startup since they entered the ABQid (city-funded accelerator that we went through as well) when they brought on CEO, Michelle Urban. Since then, they have partnered with Duke City Gladiators, a professional indoor football team, to test their skullcaps. Startup community supporter, Matthew Ayoub, founder of Kanoodl, will also be joining the Albuquerque group (#ABQ2SXSW).

If you haven’t downloaded the Bouncechat app, you should. Trust me, you haven’t seen a social app like this one. It’s ideal for SXSW since it’s based on proximity. Also attending is Cultivating Coders with a mission to bring coding classes to the rural, Tribal and inner-city areas. You can vote for this startup and PAC in the’s 2016 SXSW Startup Night through Sunday, March 13th @ 5:00 PM EST.

So how can you follow all the action happening at SXSW? Check out @ABQ2SXSW on the following social media platforms: Twitter, Instagram, Facebook, Periscope, and Newscastic. Be sure to download and follow on BounceChat.

Digital Marketing partner of @abq2sxsw: Siarza Digital


UNM Students Love Solar

Students at the University of New Mexico love clean, renewable, solar energy! That’s the reaction we received last week at UNM’s Anderson School of Management Internship Fair. Within two hours, we received over 60 signups from excited students interested in helping us create the first University Solar Challenge and engage students in changing the way we power our lifestyles.

“What does the SunPort mean to the future of renewable energy?” “I want to be part of the revolution to move us to clean energy.” “We all deserve a choice; why can’t I choose clean energy?” “So you are saying that students can use solar anytime?” These are just some of the comments made by Anderson school students. These amazingly talented students told us that they want to do something in their career that matters, something that has a long-lasting impact for future generations.

The SunPort team met with 60+ Anderson business students hoping to bring solar to UNM

SunPort has an idea for a challenge where students can compete to help drive solar energy forward. We want to use fun and competition to get students involved in an important cause that has been inaccessible to them until now. We hope to provide them with sponsored SunPorts at little or no cost, so everyone can participate. Then all they have to do is plug in and use solar. Simple as that! We will track their usage through our app and display cumulative and individual stats in real-time.

We still want input on how to structure the competition and award prizes. How do we determine winners? What prizes should be awarded? Do we create teams or is it all individual competition? Please give us your thoughts.

Now, imagine a world powered by clean, renewable solar energy. That’s our goal! And students are eager to join us in this movement.

Great work UNM Anderson School of Management! You’re producing budding business professionals that already display passion and eagerness to focus on the greater good!

One Girl’s Take on CES 2016

The SunPort team manning a booth in Eureka Park

The SunPort team manning a booth in Eureka Park

So this was my 2nd year attending CES, the worlds largest Consumer Electronics Show, and it was still one of the most overwhelming events I have ever attended in my life. With over 3,800 exhibitors in 2.47 million sq. ft. of exhibit space and over 170,000 attendees from all over the world, CES was mentioned 6.5 times per second on Twitter during the duration of the conference (hashtag: #CES2016). As I’m sure you heard, there were some major announcements including Tesla’s latest competition, Faraday, and Oculus announcing its $600 price point for their Rift virtual reality system.

Everybody wants to be 100% Solar

Everybody wants to be 100% Solar

Wearables and connected homes continued to be front and center. When learning about connected devices in the home, I heard a stat from Qaulcomm who was displaying the latest in wireless routing power who said that in 2014 people had 9 connected devices and that will go up to 20 connected devices in 2020. The new smart fridge from Samsung received a huge amount of attention with its ability to take a picture of the contents of the fridge each time closed, allowing you to view the image from the grocery store. Drones were all the rave, as expected, but I didn’t think they would feature a drone that can carry a passenger. One of the most exciting opportunities was our partnership with drone pilot Jon Casey to fly a 100% solar-powered drone using our SunPort. He flew at the XDC Races at CES. Drone racing is new but quickly growing. The best part is that this top drone pilot is from Albuquerque! I wrote about Jon in a previous post.

XDC Drone Pilot Jon Casey

XDC Drone Pilot Jon Casey

Besides the announcements by big names, what resonated with me is the smaller but impactful innovations like the winners of the 2016 Appreneur Scholar Award Winners. These are teen founders! Voice is an app that allows user to take a picture of anything that has words on it, and reads that text aloud. People with visual impairment or dyslexia snap a photo of anything and have it read in a matter of seconds in over 30 different languages. You can see more about these teen founders at

Why Don’t the Engineers Get It?

The team is just back from CES and I have to say, it is an amazing show, but also exhausting: five days of new technology, shiny bling, and engineer after engineer wanting to know how the SunPort works.

Interestingly, it was the finance people, not the engineers, who immediately understood our answers.

I think maybe SunPort was just too simple for the engineers. They wanted to hear about some stunning new technology, but measuring current flow? That’s not glamorous. We’ve known how to do that for a long time.

When you get right down to it, the magic behind SunPort isn’t physics or engineering as much as it is information.

One of the bloggers over at Understanding Solar wrote a good explanatory article on how this system works. Quotes I loved:

This way to go solar would not have been possible before the age of Big Data.

So you really are using solar when you plug it in, but just not where you can see the solar panels necessarily. Its all on a balance sheet somewhere.

Exactly. Plug in SunPort and the information links you back to a solar farm. Supply and demand change, not the physics of electrical transmission.

I try to avoid saying “accounting”, but that’s basically what it is. Oh well. The technology might not be exciting, but at least the possibilities are.. like for example solar drone racing!

Solar Drones – reaching for the skies!

SunPort recently partnered with Drone pilot Jon Casey of HighWind FPV to fly the world’s first 100% solar-charged drone during CES 2016 at the Xtreme Drone Circuit for XDC_2. Drone racing is quickly developing into a worldwide sport with organized competitions, and we can expect that it’s only going to get bigger. We recently had a chance to sit down and chat with the Canadian Drone Nationals Champion, Jon Casey, to talk about this journey to flight.

“I’ve been wanting to go to CES for the last 10 years. Now, not only will I be flying at XDC_2, but I also get to partner with you all,” said Jon. He will be charging his drone and equipment using SunJoule 100% solar power and helping introduce SunPort to this exciting new sport. Jon has operated planes and multirotors for several years after being wheelchair bound from a severe foot fracture and was inspired by Flite Test. It was through this injury that he was motivated to take flight.

Artist's Rendering of Jon's Drone

artist’s rendering of Jon’s new drone canopy

Since then, and fully recovered, Jon took 1st place at the “Fatshark Frenzy” Canadian Drone Nationals in August, one of the first and the largest organized drone races in the world. So what’s next for Jon? After CES 2016, Jon is hopeful that he will qualify for the first ‘World Drone Prix’ in Dubai in March which organizers say will be the world’s biggest drone race with a grand prize of $1 million.

Watch Jon talk about drone racing and other who have inspired him in a just published video interview by AirVuz.

Everybody’s Talkin’ ‘Bout Us

So much has been happening at SunPort – and YOU have helped make it so. Just this month we were named Consumer Electronic Association’s Start-up of the Year! The annual event recognizes tech companies from all over the world. Everyone seems to be talking about SunPort – from Albuquerque Biz Journal to Forbes – and as usual our loyal Twitter and Facebook followers are taking notice and sharing the great stories.

#1 in Forbes!

Yes, with the holidays just around the corner Forbes is beginning to publish lists of tech-related things to buy (plus the excuses we make for buying them). We are pleased to report the SunPort was #1.

Want to read the whole Biz Journal and Forbes articles? By the way, it’s ok to share!

A Fitbit for Your Power Cord


How SunPort is like your fitness tracker

Last Christmas I was given a fitness tracker (there are many on the market by Fitbit, Garmin, Nike and others), and it changed my approach to exercise! Suddenly I was aware of how many steps I took each day, and even got a little buzz on my wrist to let me know I was close – oh so close! – to the magical 10,000 steps. How does that little doohickey know how much I walk or how well I sleep? It uses smart technology to track my energy output. Then, it lets me know how I’m doing through an app on my phone.


Well, SunPort uses the same sort of technology to track electric usage. And, like your fitness tracker, it can change your life! How does it work? Anything plugged into an enabled SunPort consumes solar energy without requiring any additional steps or expenditure. SunPort does this by measuring the power from the wall, just as your exercise is measured by that tracker on your wrist, and automatically matching it against solar fed into the grid elsewhere, thereby rendering all the power used as solar consumption.

Soon you can take our device, plug it in anywhere, and the smartphone app will connect wirelessly, enabling you to directly see your energy consumption and accumulated solar use. See how that works? Just like your fitness tracker!

We are also working on social features that will allow you to see the impact of your solar usage and compare it to the SunPort community as a whole. Personally, I hope the app lets me compete with friends and tweet about it! Maybe it will even let me monitor the sources of solar and learn about new projects the SunPort community has funded? Through technology we can all get in shape – and help the Earth get healthier, too.

Pope Francis’ Call to Action on the Environment


Environmentalists all over the world are rejoicing after Pope Francis issued a strong statement on climate change. His message was clear: we can no longer ignore the science. We are all residents of this planet and each one of us has the obligation to unite and make a difference in whatever way we can. The Pope called on religious leaders to take a stance and build strategies before it is too late.

“Doomsday predictions can no longer be met with irony or disdain. We may well be leaving to coming generations debris, desolation and filth.”

At SunPort, we support this message and have a vision: making solar energy so compelling, easy and affordable that people overwhelmingly select it as a lifestyle choice, leading to a better solar powered future for all of us.

We empower ordinary people to impact the type of energy our country consumes, to help speed our shift to renewable sources of power. We put the power of choice in people’s hands and help them share their choice with others. We promote solar in all forms while removing barriers that have held people back from using it. We give back to the communities that make this possible, and especially to those who have the least access to sustainable energy. We help fund new solar for great causes through ReChoice. We believe in caring for creation and in stewardship of the gifts that we have received.

We believe that Pope Francis would agree.

3 Reasons Elon Musk Should Know Us


We all know Elon Musk (He is the CEO and CTO of SpaceX, CEO and product architect of Tesla Motors and chairman of SolarCity). But, does Elon Musk know us? No, not yet, but he should! Here are the Top 3+ Reasons SunPort should be on his radar:

#1 We agree on math problems.

Elon Musk’s Tesla Battery + SolarCity’s Solar Systems = Clean Energy Future
SunPort smart plug + You plugging into solar = Clean Energy Future

#2 We say the same things.

Mr. Musk has developed technology that he says will “fundamentally change the way the world uses energy.”
Paul Droege and his team have developed technology that they say will “fundamentally change the way the world uses energy.”

#3 We are all sun-worshippers.

Musk: “We have this handy fusion reactor in the sky called the sun. You don’t have to do anything, it just works—shows up every day and produces ridiculous amounts of power.”
SunPort: Ditto.

Bonus #4

Make that four reasons – after your risk-taking stunt this past weekend I can’t help but think we should meet. Just like you, we’re extreme risk-takers. And if it takes me strolling on top of a plane going 130MPH for the world to know how amazing and disruptive the SunPort is… well, challenge accepted.

So, Mr. Musk, give us a call some day. We have a lot in common!